New Bond Street: Call of London

New Bond Street: Call of London

It is the most expensive street in the world, the most valuable street of luxury monopoly. From the court of Charles II to the 19th-century Dandies and today’s millionaires, it never lost its luster.

Admittedly, the British dominate the rest of the world at least to one point: Christmas lights. When it comes to New Bond Street again this year, British dominance is staggering, especially when daylight falls and storefronts glow in a thousand colors. Nothing, Govt or Brexit, can start it. Like a giant gift, the Cartier building will be covered with large knots of red neon lights; Ralph Lauren wore dozens of fir trees and glowing garlands on her face. A snake of light crawls across the front of Bulgaria’s shop, with multicolored loopholes on Stella McCartney’s walls and prevailing azure clouds around Tiffany & Co’s house … in the center of the artery. All these majestic decorations will delight the audience and turn out to be ultra-photogenic on Instagram. Buildings under construction too – and there are many more – View

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About the Author: Cory Weinberg

Cory Weinberg covers the intersection of tech and cities. That means digging into how startups and big tech companies are trying to reshape real estate, transportation, urban planning, and travel. Previously, he reported on Bay Area housing and commercial real estate for the San Francisco Business Times. He received a "best young journalist" award from the National Association of Real Estate Editors.

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